Can we just relive the Lolli fashion show from last year’s Miami Swim Week for a second?! These girls killed it on the runway, captivating the audience with their playful sashaying, baby pink balloons, rainbow candy bracelets, teddy bears, cotton candy, glitter fairy dust and ultra-cheeky boyshort bottoms. They did a great job of bringing a sexy, flirtatious vibe to a brand that’s so fundamentally sweet, girly and puerile.
Best known for their famous bow bikini bottoms, Lolli’s 2014 swimwear collection was inspired by carnival influences — a throwback to the designer’s childhood, when her family used to take trips to the fair consisting of “rides, prizes, food, and fun!” The bows are a little bigger and the bottoms are a little cheekier this year, which are complemented by bustier styles, triangle tops emblazoned with hearts, and original off-the-shoulder tops.
Shop some of our fave Lolli pieces at Ophelia’s online store – or come by one of our two shops to see how flattering this cheeky fit is for yourself!
Video credit: FashionChannel.it. Photo credit: Zimbio.
Today we would like to introduce you to what may become your new best friend this summer: the Vitamin A Neutra Bralette Bikini Top. This brand new silhouette was unveiled at last year’s Swim Show in Miami, and we were instantly wowed by its sexy, modern shape, and impeccable fit. With thicker shoulder straps, a secure underbust band, two bands around the back, and sleek triangles that flatter your natural shape without sliding around, this is a no-fuss bikini top perfect for surfing, swimming, laying out, wearing fashionably beneath tank tops, and every summer activity you can possibly think of. This is every girl’s dream.
What’s better than a happy hour consisting of bubbly, fruity drinks, and girls strutting by in brand new bikinis against a pristine palm tree-lined sunset? Umm, nothing that we can think of.
We welcomed the warmer weather this Spring by hosting another Bellinis & Bikinis event at the swanky V Restaurant in Seagrove, Florida (one of our favorite beach spots in the entire world). Our courageous models helped us showcase some of the newest bathing suits that we’ve gotten in stock so far this season by walking the hardwood runway wearing heels, racerback bikinis, lace-up bandeaus, denim-inspired two-pieces, striped nautical suits, hot one-pieces, elegant sun dresses, and an assortment of accessories to complete their beach-chic looks. Hair was curled into perfectly wavy tousled tresses by local hair stylist, Mindy Norris.
The entire line-up of swimwear was from the Spring/Summer 2014 L*Space collection– one of everyone’s favorite Southern California-based brands. L*Space has become well-known in the industry as the go-to brand for functional, comfortable separates for the lady who is “active, on trend, and loves traveling.” Fit and quality are at the core of L*Space’s designs, which are durable enough to be worn from season to season, and trendy enough to keep you looking young and fresh (no matter how old you are).
You can shop the pieces shown above at our online boutique, or stop by one our two locations on 30A to peruse the full collection and find a suit that’s perfect for you!
More photos from the event can be viewed on 30A.com. A huge thanks to everyone who collaborated to make this show possible. We can’t wait to do it again!
The Ophelia Swimwear team
When we think of timeless, sophisticated, refined swimwear, there’s one name that comes to mind: Melissa Odabash. Melissa Odabash has established herself in the industry over the past 10 years as the ultimate luxury holiday lifestyle brand— the go-to name for classy beachwear imbued with implicit glamour and undeniable style.
Growing up in London, Melissa acquired an interest in fashion as a child, cultivating her sense of style from her mother’s impeccable taste, and learning how to sew at the mere age of 10. Her love for fashion resurfaced when she later became a high-fashion swimwear model, sashaying down the catwalks of Italy and Paris, where she was forced to wear bathing suits that she felt were not only uncomfortable to wear, but kind of tacky, too. The young model dreamt of swimwear that was simpler and more chic—designs that would be built on solid colors, perfect cuts, timeless elegance, and superior fabrics that offer women endless comfort. Fueled by this newfound passion, she began creating her first handmade bikinis and presenting them to little boutiques around Milan — and wa la! The brand was born.
“I started when I was living in Rome, so my style is much more Italian than American, and I still produce there. Americans are much more conservative, where Europeans are much more glam. Europeans love long kaftans and the all over look. They want the runway look…to go from the beach to the boat, and then straight into town,” Melissa recalls. This all-over glamorous, exotic look is precisely what the brand has become known for, appealing to A-list celebrities like Gwyneth Paltrow, Heidi Klum, and Kate Moss.
The brand now includes everything you need for a complete head-to-toe elegant jet-setter look, from swimsuits to embroidered kaftans, dresses, jewelry, crochet shorts, sunglasses and sun hats! We’ve had a long-time love for Melissa Odabash at Ophelia, because her pieces make us feel more refined and cultured… less like frumpy soccer Moms, and more like self-confident, stylish sun goddesses. To get a taste of her European-influenced beachside style, browse our selection of Melissa Odabash pieces in one of our stores, or shop online!